Social media has changed the way we eat, and the way we think about food. Millennials are the largest generation in the United States and they are also the most active on social media. As a result, the most popular foods on social media are often those that appeal to young, health-conscious, and adventurous eaters. In this guide, we’ll explore the most popular foods on social media and why they are so appealing to millennials.
1. Avocado
It’s safe to say that avocado is the most popular food on social media. The creamy and versatile fruit is not only healthy, but it looks great on any dish. Whether it’s served as a side dish or as a spread on toast, millennials are loving the colorful ingredient. It’s no surprise that restaurants, cafes, and food bloggers are incorporating avocado into their menus and social media content.
2. Acai bowls
Acai bowls are acai berry-based smoothie bowls, typically topped with granola, fresh fruit, and drizzled with honey. Acai bowls are not only delicious but they are also Instagram-worthy. This superfood is packed with nutrients and antioxidants and has become a popular breakfast or snack option among millennials.
3. Poke bowls
Poke bowls are another healthy food that has become a millennial favorite. The Hawaiian-inspired dish is made up of rice, raw fish, and various toppings like avocado, seaweed salad, and spicy mayo. It’s a delicious and aesthetically pleasing meal that has taken social media by storm.
4. Rainbow-colored food
Food that comes in vibrant colors is very Instagrammable. Whether it is rainbow bagels, rainbow sushi, or colored popsicles, food that is colorful and fun is popular on social media. Colorful food can also be healthy – think of adding vibrant fruits, vegetables, and berries to your meals instead of food coloring.
5. Plant-based alternatives
More and more millennials are opting for plant-based alternatives to meat and dairy, and this trend is reflected on social media. Vegan and vegetarian diets are becoming increasingly popular and plant-based foods such as tofu, seitan, and mushroom burgers are making their way onto menus and Instagram feeds. This healthier and more sustainable lifestyle choice is gaining momentum, and social media plays a significant role in the trend.
In conclusion, these are just a few of the most popular foods on social media for millennials. Social media affects our food choices and has the power to make certain foods go viral. It’s no longer just about how a dish tastes, but how it looks and how it fits into a healthy and sustainable lifestyle. As social media continues to influence food trends, we can expect to see even more colorful, healthy, and Instagram-worthy foods in the years to come.